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Privacy Policy for California Design Den

1. Introduction

Welcome to California Design Den ("we," "our," or "us"). We value your privacy and transparency in handling your personal information. This Privacy Policy details our practices regarding personal information collected via https://www.californiadesignden.com ("Site") and complies with applicable U.S. privacy laws, including the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA).

By accessing or using our Site, you signify that you have read, understood, and agree to this Privacy Policy and our Terms and Conditions.

2. Summary of Our Data Practices

This table provides a summary of the personal information we collect and how we use and share it.

Summary of Categories, Uses, and Disclosures
Category of Personal Information Examples of Information We Collect Primary Business Purposes for Collection Categories of Third Parties We May Disclose to
Identifiers Name, email address, phone number, billing and shipping address, IP address, and account username. Order fulfillment, customer communication, account management, marketing, and fraud prevention. Service Providers, Advertising Partners.
Commercial Information Records of products purchased or considered, cart contents, and payment details. Order fulfillment, personalizing your experience, analytics, and improving our products. Service Providers, Advertising Partners.
Optional Demographic Information Age, gender, marital status, parental status (provided voluntarily). Personalizing marketing and product recommendations. Service Providers, Advertising Partners.
Internet & Network Activity Browse history, interaction with our website, device type, browser information, and cookie data. Website functionality, analyzing site performance, personalizing content, security, and targeted advertising. Service Providers, Advertising Partners, Analytics Providers.
Geolocation Data Approximate location (e.g., city, state) derived from your IP address. Localizing content, analytics, and fraud prevention. Service Providers, Advertising Partners.
Inferences Preferences regarding products drawn from your activity. To recommend products and personalize your shopping experience. Service Providers, Advertising Partners.
Sensitive Personal Information Account log-in credentials (username and password). Securing your account access and providing our services. Service Providers (for account security purposes only).

3. Personal Information We Collect

As detailed in the summary table, we collect various categories of personal information from the following sources:

  1. Information You Provide Directly: This includes Identifiers, Account Information, Commercial Information, optional Demographic Information, and Communications you have with us.
  2. Information Collected Automatically: This includes Internet and Network Activity, Cookie Data, and Geolocation Data.
  3. Inferences from Activity: We may draw inferences about your preferences from your interactions with our Site.
  4. Sensitive Personal Information: We collect your account login credentials strictly for account security. We will not use this information for any other purpose without your explicit consent.

4. How We Use Your Personal Information

  • Fulfill orders and manage transactions.
  • Provide customer support and communicate about orders, offers, and feedback.
  • Personalize your experience and deliver targeted marketing and advertising.
  • Improve our products, services, and the overall Site experience.
  • Ensure the security and integrity of our Site and comply with legal obligations.

5. Interest-Based Advertising and Retargeting

We engage in interest-based advertising (also known as cross-context behavioral advertising) using cookies and other tracking technologies to show you ads that are more relevant to your interests. You can opt out of this activity using the methods described in Sections 7 and 9.

6. How We Disclose Your Personal Information

We do not sell personal information for monetary value. We may disclose or "share" your personal information with the categories of third parties listed in the summary table for business purposes, including:

  • Service Providers: Payment processors, shipping carriers, email marketers, and analytics providers who are contractually obligated to protect your data.
  • Advertising Partners: Social media platforms and advertising networks to provide targeted marketing.
  • Legal Compliance: In response to a subpoena, court order, or other legal obligation, or to protect against fraud and ensure safety.
  • Business Transfers: In connection with a merger, sale of assets, or other corporate restructuring.

7. Your California Privacy Rights (CCPA/CPRA)

  • The Right to Know/Access: You can request to know what personal information we have collected, used, and disclosed about you.
  • The Right to Delete: You can request the deletion of your personal information, subject to certain legal exceptions.
  • The Right to Correct: You can request that we correct inaccurate personal information that we maintain about you.
  • The Right to Opt-Out of Sale/Sharing: You have the right to direct us not to "sell" or "share" your personal information for cross-context behavioral advertising. You can exercise this right via the Do Not Sell or Share My Personal Information link on our website footer or through industry tools like the DAA and NAI.
  • The Right to Limit Use of Sensitive Personal Information: We only use your sensitive personal information (account credentials) for necessary security purposes, so this right is already implemented.
  • The Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

Exercising Your Rights: You can submit a verifiable request by emailing us at help@californiadesignden.com or by using our web form here: [Insert Web Form URL]. We will respond within 45 days, which may be extended to 90 days if necessary. We must be able to verify your identity to process your request and may require you to provide identification. An authorized agent submitting a request on your behalf must provide signed authorization from you.

California "Shine the Light" Law: California residents may also request, once per year, information about our disclosure of personal data to third parties for their direct marketing purposes. Please contact us to make such a request.

8. Your State Privacy Rights

Residents of certain other U.S. states have similar rights. We are committed to honoring these rights for eligible users.

  • Virginia, Colorado, and Connecticut Residents: You have the right to access, correct, delete, and obtain a copy of your personal data, and to opt out of targeted advertising, the sale of personal data, and certain types of profiling.
  • Utah Residents: You have the right to access and delete your personal data, obtain a copy of it, and opt out of targeted advertising and the sale of your data.

To exercise any of these state-specific rights, please contact us at help@californiadesignden.com.

9. Cookies, Tracking, and Do Not Track (DNT)

We use cookies and similar technologies for essential site functionality, enhancing your experience, and for targeted advertising. You can manage your cookie preferences through your browser settings. Our systems do not currently respond to "Do Not Track" (DNT) signals from browsers, but we offer the direct opt-out methods for advertising described in Section 7.

10. Data Retention

We retain your Personal Information for as long as is reasonably necessary to fulfill the purposes described in this policy. The criteria used to determine our retention periods include:

  • The duration of our relationship with you, including maintaining your account and the record of your purchases.
  • Our legal and regulatory obligations, such as retaining transaction data for tax, accounting, and warranty purposes.
  • The need to resolve disputes, prevent fraud, and enforce our agreements.

11. Children's Privacy

Our Site is not intended for children under the age of 16. We do not knowingly collect personal data from children under 16. If you are a parent or guardian and believe we have unintentionally collected such information, please contact us immediately to request its deletion.

12. Accessibility

We strive to make our Site accessible and compliant with Web Content Accessibility Guidelines (WCAG). If you encounter any difficulties or need this policy provided in an alternative format, please contact us at help@californiadesignden.com.

13. International Users

Our services are hosted and intended for users within the United States. If you are accessing our Site from outside the U.S., please be aware that your information will be transferred to, stored, and processed in the United States.

14. Links to Third-Party Websites

Our Site may contain links to other websites. Our privacy practices do not apply to these third-party sites. We encourage you to review their privacy policies.

15. Changes to This Privacy Policy

We may update this policy from time to time. Any changes will be posted on this page with an updated Last Updated date at the top.

16. Contact Us

California Design Den
3001 Bishop Dr Suite 300, San Ramon, CA 94583
help@californiadesignden.com
(415) 423-1401

© California Design Den. All rights reserved.

 

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By purchasing, you agree to our Privacy Policy and Terms & Conditions.